Service area · Day-one practice

Marketing & Public Relations

We would build the marketing and communications engine around the new operation, with CXon executing.

What we would build

We would build the marketing and communications engine around the new operation, with CXon executing. Led by Luis Alfonso Pacheco, whose corporate and public-sector communications track record also reinforces the Government practice.

Led byLuis Alfonso PachecoConsulting Partner — Marketing & PR

More than thirteen years in corporate communication and public relations across media, agencies, the private sector, and government. Corporate communication for Heineken México; Director of Communication for the Nuevo León Secretaría de Economía (Gobierno de Nuevo León); communication leadership at INEGI. EGADE MBA in progress; journalism degree from Universidad Carlos III de Madrid; English C1.

The Hold

Naiyel and the AI family draft the first version within hours, and a senior partner reviews, corrects, and clears it before it reaches you. The partner owns the diagnosis, the judgment, and the final forty percent.

Around this system

No area works alone. These are the partners who sit around the same system, under one accountable owner.

Day-one practiceExperience & OperationsWe would map the journey, find the structural gaps, and build the experience ecosystem that fixes them, from contact-center transformation and a Lean Six Sigma operations rebuild to the leadership, culture, and adoption that let your people run the new system well.

Day-one practiceMarketing & Public RelationsWe would build the marketing and communications engine around the new operation, with CXon executing.

Day-one practiceLeadership & Human DevelopmentWe build the enablement and the leadership program that lets your people run the new system well.

What comes next

Start with what is happening in your operation.

Talk to the partner who would build it Explore with Naiyel